Mar. 3, 2016

Profit & Purpose: Growing a company that aims to put a dent in the universe

by ​Jess Flynn

How do you define what motivates you, what gets you out of bed each morning? If you can sum it up in 140-characters you might be onto something. For Nathaniel Mueller, CEO of SaaSfocus, his one line bio pointedly states: "If anyone ever questions my purpose or intentions they are simple. I want to do interesting, compelling and meaningful things ALL the time."

Purpose and meaning are the alchemy that fuels Mueller. Spend just ten minutes with this Meridian-based global entrepreneur and that becomes clear. The ability to do meaningful work that can 'put a dent in the universe' is at the core of the start and rapid growth of his agile consulting, design and development company SaaSfocus. “We are trying to accomplish projects where we can implement meaningful change,” says Mueller. And that is his competitive advantage, at least when it comes down to the key battleground for growth - finding talent. 

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Sep. 20, 2016

Forbes’ Small Giant Sees Big Potential for Growth in the Boise Valley

by ​Jess Flynn

Silicon Valley, Manila, Dublin...and Boise

For Balsam Brands, an e-commerce retailer with roots in holiday and home decor, the smallest metro among its corporate office locations might show the biggest potential for the company. A laudable acknowledgement when you consider Balsam has just been recognized by Forbes Magazine as one of its 25 inaugural 'Small Giants'. For these stand out small companies, it's more about being great than just big.  

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